Hollywood Stock Exchange - For Real!

Even TechCrunch is excited...

On April 20, HSX will become a real-money commodity exchange, according to The Hollywood Reporter. As such, they’ve had to file with the U.S. Commodity Futures Trading Commission for approval, which they did in November, and are now in the final phase of approval, apparently. Yes, this is actually happening. And yes, this will essentially make HSX a real-world betting site.

From The Hollywood Reporter...

Investors wishing to participate in the exchange will buy "contracts" priced at one one-millionth of a film's projected boxoffice, with films to be listed on the exchange from the time productions are announced in the industry trade papers. Trading will begin six months before a movie's anticipated wide release.

HSX is owned by U.K.-based investment firm Cantor Fitzgerald.

"The number of people who visit movie theaters each year and form opinions about a film's success is in the tens of millions," Cantor Exchange president Richard Jaycobs said. "We believe that's the reason the public response to this product has been very positive."

Cantor Entertainment chief Andrew Wing said the exchange targets movie distributors, exhibitors, producers and other investors seeking "an unprecedented public market to create liquidity and hedge their daily business activities."